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"Gazprombank", OMZ, advertising campaign


A subsidiary of OJSC "Gazprombank" – "The United Machine Building Plants" (OMZ) – Russia's largest heavy industry company that specializes in designing and manufacturing of machines for the nuclear power generation industry, petrochemical and mining industries. The company implements large-scale projects, both at home and abroad. At the same time, consumers have negative stereotypes in assessing the value and style of the Russian heavy industry enterprises with the Soviet legacy.

Combining resources – workers, engineers and executives – OMZ and "Gazprombank" could realize major projects aimed at the restoration of heavy industry. Photo session of the employees against the major products of OMZ reveals the idea and reflects ​​the scope of the projects.

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